UX Interview Questions
UX Design Process
- How do you define UX design?
- What is your design process? Describe what methods you follow?
- What is visual hierarchy?
- Can you speak to the difference between information architecture, interaction design, usability and user research?
- How do you get into the mindset of a user and anticipate their needs and actions?
- Describe to us a basic user experience process. Would that process be different depending on the type of project, for instance responsive website versus mobile app?
- How do you know that what you’re designing works for the user? Tell us a bit about personas and your approach to research and incorporating research in your work?
- What are the basic philosophies or principles that inform your designs
- How do you incorporate usability into the design and testing process?
- How do you balance business needs and technical restrictions with good design?
- Do you have a technical/data-influenced background?
- What tools and applications do you use?
- What is the most important thing on a page/wireframe? Why?
- Do you specialize in wireframing and functionality design, or graphic design? Which do you prefer?
- When an engineer says, “Hey, I don’t like this design”, what do you do?
- What are the advantages and disadvantages of following a web style guide?
- Can you explain the process behind each (or a specific) design piece in your portfolio? What research or testing did you do to validate your design decision?
- What are your favorite apps? Why?
- What is your approach to making websites and platforms accessible to all user groups, including users with visual, hearing, and motor disabilities?
- What would you say will be the next big trend in the UX Design industry?
- What design trend can you not stand? Why?
UX Research Process
- What attracts you to research?
- What is your experience with qualitative research methods? (ethnography, focus groups/group discussions, one-on-one interviewing, contextual inquiry, observational research, etc.)
- Since your experience is primarily in qualitative methods, how do you feel about quantitative research?
- What skill do you possess that you think you do better than 99.9% of the entire population?
- What do you excel at (your superpower) and what can you improve on (your kryptonite)?
- What is your research process?
- How do you choose which method(s) you’re going to use for particular projects?
- Which methods and approaches do you think are the most useful or effective?
- What is the value of doing contextual research over facility-based research (e.g., focus groups, interviews)?
- How do you incorporate theory into your research?
- What are your favorite social science theories?
- How do you approach qualitative data analysis?
- What tools do you typically use for analysis? (e.g., affinity mapping, coding, Excel, etc.)
- How do you analyze ethnographic data?
- Have you used any qualitative data analysis software?
- At what point in the design process should user experience come into play?
- Talk about a time when you had to change your plan or approach.
- Our company hires heavily from our own user base. How would you balance the perspectives of internal users versus external users?
- What is your experience working in Agile environments?
- Have you ever used a Lean approach in your research?
- How do you visualize data?
- How do you visualize results for designers and developers?
- Give me an example of a project you worked on for which you had to translate research data into insights.
- Do you have experience with videography or video deliverables?
- How would you sell the value of User Experience research to a VP of Product versus a VP of engineering?
UX Technical Skills
- Show me a design example where you set out to solve a business problem.
- How do you balance design aesthetic with revenue-generating activities on a website?
- How do you balance the goals of the end user with those of the business.
- What kind of data have you used to validate a design?
- Have you created personas before? How did they help you?
- Do you have any experience with e-commerce?
- Do you have experience with mobile software or hardware?
- What is your experience working with web analytics?
- How would you do a competitive analysis of two websites?
- How would you measure the success of a launched product?
- What would you consider a UX Design failure on the newly launched project?
- What questions do you need answered before you start designing an experience?
- How do you estimate the timeline of your own design process?
- You’re under a tight deadline and not all features in the project scope can be met in time. How would you decide which features to keep and which to cut?
- What is a recent project that you were challenged by, and tell us how you approached the problem?
- You want to redesign some part of a website but the client says they don’t want to spend the time or money to make the changes. What would you say?
- How do you stay current on UX innovations?
- Given a situation where there’s not enough time to research, what do you do?
- What would you do differently if you had more time for research?
- What is an instance where you delivered something exceptional, made you really proud of the result?
UX Commercial Application
- How would you design an interface for an elevator in a 1000-floor building?
- How would you design an ATM?
- How would you design a microwave?
- Can you estimate how many traffic lights there are in the United States?
- Imagine we’re designing a kiosk at a transit stop. Its purpose is to let regular commuters refill their transit cards. We have an engineer coming in 20 minutes and he needs a spec. How would you explain how the kiosks works in that time? Solution
- How would you describe the Internet to someone who just woke up from a 30-year coma? Solution
- What are the advantages and disadvantages of contextual inquiry/field studies when designing an application or website?
- How would you walk me through a brief analysis of our home page?
- What is an example of a site you think has bad user experience? Why?
- What are 3 examples of online products that have a great user experience?
- If you had the power to change one feature for a website or application, what would you change?
- What do you think makes a great UX designer vs. an average one? What makes you a great UX designer?
- What are your thoughts on designing the user experience of a startup vs. a more established brand?
- Are you familiar with the idea of a minimum viable product (MVP)?
- Is UX only for huge agencies and global brands or can the little guys & gals get involved?
- Why should business owners and/or marketing people care about UX?
- Now let’s say that after 6 months, there is no jump in sales. What is at fault? Normally, sales and/or marketing gets blamed for having the wrong message, appealing to the wrong audience, not enough of this, too much of that. What if the reason for flat-lined sales had to do with user experience?
- What’s the best way for UX and Marketing teams to work together
- What’s the downside to omitting UX from the discussion?
- Does your UX end once the website or app launch?
- Is UX work expensive?
- Does it make sense when people say something like “Looking for a UI/UX designer”?
UX Culture Fit
- How do you advocate for usability in your organization?
- What would be the most difficult personality for a coworker to have? How would you deal with this?
- What would be the most difficult type of client to work with? How would you deal with this?
- Have you ever faced a situation in which your feedback/recommendation was not taken? How did you handle the situation?
- How do you form positive relationships with teammates or stakeholders?
- How do you work with others?
- What best practices do you use when working with engineers?
- How do you approach working with designers?
- How do you approach working with developers?
- How have you provided guidance to your clients in the scoping of projects?
- How do you deal with stakeholders (e.g., marketers) with really strong perspectives?
- What do you do when a stakeholder disagrees with the results of your research?
- What is your experience working with people who are unfamiliar with User-Centered Design?
- Have you played more of a lead or support role on projects?
- What phases of research were you most often involved with?
- Have you worked with recruiters?
- What is your experience with project management?
- What is your experience with project scoping?
- Have you managed external research vendors?
- What is your ideal work day as a UX designer?
- Where do you see yourself in 5–10 years?
- How have you previously worked with product managers and engineers?
- What are you looking for when it comes to a workplace?
- How do you feel about working for a small agency versus a large corporation?
- Can you describe a time when the requirements changed in the middle of a project, and how you handled that?
- What’s your biggest pet peeve when engaging on a UX project?
- Have you worked in a Lean or Agile process before? How so?
- Do you have a side project you’d like to talk to us about?
- What books/exhibitions/conferences or communities do you attend or admire?
- Where do you go for inspiration?
- How do you keep on top of current design trends?
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